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Nintendo Wants to Counter Switch 2 Price Hikes and Falling Stock Prices With Great Games

Kevin Lopez by Kevin Lopez
May 12, 2026
Reading Time: 3 mins read
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Nintendo Wants to Counter Switch 2 Price Hikes and Falling Stock Prices With Great Games

Image via Nintendo

Nintendo’s President, Shuntaro Furukawa, recently held a Nintendo investor call where he not only addressed the recent price hikes for their consoles but promised that fans should expect a robust lineup of titles to hit the Switch 2 in the near future. But following this forecast, a new report also claims Nintendo’s stocks have reportedly plummeted. 

Great Games Win

Nintendo recently found itself in hot water with gamers as it announced price increases to the Switch 2 console. This saw the Switch 2 increase in price by $50, going from $450 to a flat $500. Nintendo linked these price increases to “changes in market conditions, and after considering the global business outlook.”

Following this announcement, as translated by Nintendo patents watch on Bluesky, Nintendo’s President Shuntaro Furukawa went on an investor call where he not only apologized for the price increases on Nintendo’s behalf, but claimed stronger games will be the way Nintendo combats this issue. “We will prepare a robust software lineup to enhance the Switch 2 ownership value. We will work diligently to overcome this barrier.”

Admitting that the new pricing may increase “barrier” to purchase, Furukawa has an answer: more Nintendo games.“We will prepare a robust software lineup to enhance the Switch 2 ownership value. We will work diligently to overcome this barrier.”As is customary for a Japanese CEO, he added: …1/

— Nintendo Patents Watch (@ninpatentswatch.bsky.social) 2026-05-08T23:55:36.296Z

As for what these games could be, it’s anyone’s guess. We have some titles already lined up, such as the newly announced Star Fox game, Splatoon Raiders, and Pokemon Winds and Waves in 2027. As for the unannounced and heavily rumored games, fans have also called for the Ocarina of Time remake, along with a new 3-D Mario game to give Nintendo the shot in the arm it so desperately needs.

Fox McCloudy With a Chance of Stock Falls 

As expected, Nintendo clearly felt the blowback from this price hike, as a new report from Bloomberg claims that Nintendo’s shares have taken a turn for the worse. This report states that shares have fallen by 10% following a recent forecast. And to put this in perspective, this is the most significant decline Nintendo has seen in three months. The drop occurred after some projections indicated declines in software and hardware sales. Specifically, these forecasts estimate sales of 16.5 million Switch 2 units and 60 million units for software. Following this announcement, Nintendo’s stocks took a nosedive by 10% in Tokyo, which marked its lowest point since August 2024. 

Good Things Take Time

Clearly, every video game company in the world is under fire in some way, shape, or form. Price increases are unavoidable, and it’s a matter of when and not if in most cases. As for Nintendo, this isn’t a sign that the company is going under, but more or less some turbulence in these trying times. There is indeed a strong lineup of games already on the way, and if the Star Fox announcement is anything to go by there will certainly be a few surprises in between. 

More From Us:
A New Star Fox Game is Releasing Next Month

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Kevin Lopez

Kevin Lopez

Here to give YOU the Lo-Down on all things gaming! Avid enjoyer of Pokemon XD Gale Of Darkness, Jak 2, and The Elder Scrolls: Skyrim

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